Top 5 Personalization Apps Performance in Belarus Q4 2024

In the fourth quarter of 2024, the personalization app market in Belarus saw notable trends across the top five apps on the unified platform. Here's a closer look at each app's performance.

Skizz - Drawing Together from TechStar Utilities observed a significant rise in weekly downloads, peaking at 8.6K in early December. Active users also increased, reaching approximately 15.8K by the end of December. Despite minimal revenue, the app maintained user engagement.

Yandex Browser with Protect showed consistent download numbers, ending the year with 11.7K downloads in the final week of December. Active users fluctuated slightly but remained robust, averaging around 700K weekly.

Pink Cute Hippo Theme experienced a moderate decline in downloads, dipping to 803 in late December. However, active users steadily increased, ending the quarter with approximately 12.5K weekly users.

Zipper Lock Screen - Zip Lock saw a sharp decrease in downloads from 4.6K in early October to just 73 by the end of December. Active users mirrored this trend, though they maintained a base of around 3.5K.

Finally, Silly Smiles Live Wallpapers showed a late-quarter resurgence in downloads, with a peak of 4.3K in mid-December. Active users also increased significantly, reaching over 5.5K during the same period.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.